CompanyOpenAI

Albertsons launches Safeway shopping inside ChatGPT

Original title: How Albertsons Companies is reimagining retail from the inside out

Plain language

What it is: Albertsons Companies is expanding its partnership with OpenAI by using ChatGPT Enterprise and the OpenAI API. The company has launched a new Safeway shopping experience directly inside ChatGPT to make grocery shopping easier.
How it works: Customers can start with a recipe, a photo, or a simple text request in ChatGPT. The assistant finds relevant products and discounts, helps build a shopping cart, and directs the user to Safeway for checkout.
Where it is available: The shopping feature is currently available for Safeway within ChatGPT. Albertsons plans to expand this capability to its other grocery brands, including Albertsons, Vons, Jewel-Osco, Shaw's, ACME, and Tom Thumb.
Example: A customer can ask the system to plan a pizza night for four people, and ChatGPT will help assemble the necessary ingredients in their cart.

What it is: Albertsons Companies is expanding its integration of ChatGPT Enterprise and the OpenAI API to accelerate development workflows and improve decision-making. They have also integrated Safeway's retail experience directly into ChatGPT.
How it works: Developers and business teams use ChatGPT Enterprise and the OpenAI API to build retail technology, employee tools, and commerce applications. The system combines predictive models with generative AI to deliver explainable, data-driven recommendations and promotional insights.
Where it is available: The internal tools are used by select teams within Albertsons Companies. The consumer-facing integration is available in ChatGPT for Safeway, with plans to scale to other grocery brands under the parent company.
Example: Combining predictive models with generative AI to help merchants evaluate business considerations and deliver data-driven promotional insights.

The headline and explanation on this page are based on OpenAI's post. The full details are in the original.

How Albertsons Companies is reimagining retail from the inside out